International marketing agility and cost leadership strategies of frontier emerging market exporters in advanced economy markets
Approved
Classifications
MinEdu publication type
A1 Journal article (peer-reviewed)
Definition
Article
Target group
Scientific
Peer reviewed
Peer-reviewed
Article type
Journal article
Host publication type
Journal
Publication channel information
Title of journal/series
International business review
ISSN (print)
0969-5931
ISSN (electronic)
1873-6149
ISSN (linking)
0969-5931
Publisher
Elsevier
Publication forum ID
58010
Publication forum level
2
Publication AJG-level
3
Publication appears in FT-list
No
SNIP-level of the publication
2.5
Country of publication
United Kingdom
Internationality
Yes
Detailed publication information
Publication year
2025
Reporting year
2025
Journal/series volume number
34
Journal/series issue number
3
Article number
102422
DOI
10.1016/j.ibusrev.2025.102422
Language of publication
English
Co-publication information
International co-publication
Yes
Co-publication with a company
No
Availability
Link to online publication
Link to self-archived version
Classification and additional information
MinEdu field of science classification
512 Business and management
Keywords
international marketing agility; cost leadership strategy; environmental pressure; crisis; business model innovation; exporting firms; frontier emerging markets
Research data information
Research data information in the publication
The authors do not have permission to share data.
Source database ID
WoS ID
WOS:001443543100001
Scopus ID
2-s2.0-85218984032